BillyRub "Alewife"

BillyRub Alewife Scented Fish Attractant

BillyRub Alewife is a 100% all-natural fish attractant made from the same real food sources that fish feed on every day. Instead of relying on artificial chemicals or mystery formulas, Billy crushes and blends actual alewife minnow material into a rub that brings your artificial baits to life.

Fish can smell the difference between plastic and food. With BillyRub Alewife, your bait doesn’t just look like a meal—it smells like one too. 

Key Features:

• 100% all-natural, food-based attractant

• Alewife Scent—crafted from real material fish naturally crave

• Masks the unnatural odor of plastics with artificial bait

• Easy to apply, long-lasting rub

Turn your plastics into something fish can’t ignore—because when it smells real, they’ll bite real.